Overview:
Water purification is a major factor that is controlling the rising urbanization across the world. This is backing the development of various water purifier machines and the water treatment market analysis is revealing various factors that can bolster the water purifier market growth. Market Research Future (MRFR) predicts a rise up to USD 78.6 billion by 2025, where the CAGR could touch 17.37% during the forecast period of 2019 to 2025. Influencing dynamics like growing demand for advanced products, investment in research and development projects, and demand from developing countries are expected to back the growth of the market.
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Regional Analysis:
Asia Pacific has the upper hand over the market as the region has India and China with a massive part of the world’s population. North America would also contribute significantly to boost the global market.
Competitive Landscape:
Unilever, EcoWater Systems LLC, A. O. Smith, KENT RO Systems Ltd., Panasonic Corporation, Coway Co., Ltd., and Livpure Pvt. Ltd. are some of the studied markets in the global water filter market report for water purifiers. These companies and their contributions in recent years were recorded by MRFR analysts to ensure a study of the global market where trends would help a lot in assessing the flow of the market.
Industry News:
In July 2020, Onsitego and DuPont announced that they had signed a deal using which they would launch maintenance services for water purifiers in India across multiple retail touchpoints. They have launched an Annual Maintenance Contract (AMC) and RO Membrane Replacement Service to support the residential water purifier users. DuPont Water Solutions has already made a name as a trusted support provider across the world and it has the most trusted RO Membrane under their trademark. Onsitego teamed up with the company to make sure that the water is safer for consumption.
In 2020, AquaTru Connect launched a new type of water purifier using crowdfunding as a source of investment. Through crowdfunding, the company has acquired around USD 400,000. The product has a patented 4 stage water purification technology that removes 15 times more contaminants than pitcher filters. As a plus, the product does not require any kind of plumbing or installing support. The company expects a substantial rise in demand for the product for its benefits.
With COVID-19 crisis, water purifier companies faced an initial setback as the supply chain got affected by various disruptions in the process. It is still facing some crisis in the form of investment as investors and buyers are holding back their share of expenditures to secure their future first.
Segmentation:
The global water purifier market analysis banks on a proper segmentation that reveals connections between various dynamics with the potential to inspire certain changes in the market. These segments are products, devices, and end-user.
By product, the study of the global water purifier market share reveals segments like UV water purifier, RO water purifier, and activated carbon filters. In 2019, water filtration trends favored the RO water purifier segment and helped it cover almost 54.8% of the global market to reach a valuation of USD 27,481.7 million.
By devices, the global study containing the water purifier market includes details regarding countertop, faucet-mounted, tabletop, wall-mounted, and under-the-sink (UTS).
By end-user, the global report on the water purifier market includes a segmentation based on residential and commercial. In 2019, the residential segment had around 71.9% of the global market share and a valuation of USD 36,069.1 million.
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Market Research Future (MRFR) is a reliable firm that undertakes an extensive analysis of markets in various domains. Our teams of research analysts gather relevant data through painstaking primary and secondary research that aims to give clients a complete outlook on markets of their interest. The data is compared against third-party agencies and reputed organizations for estimating valuations and revenue projections.
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